Privacy Notice for website visitors

This Privacy Notice explains how Falck USA, Inc. (“Falck,” “we,” “our,” or “us”) collects, uses, and protects personal information about visitors to our U.S. website, www.falck.us, and other online services that link to this Privacy Notice (collectively, the “Site”).

We value your privacy and are committed to protecting your personal information in compliance with applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA/CPRA) and other state privacy regulations.

Information We Collect

When you visit or interact with our Site, Falck may collect the following categories of information:

• Identifiers and Contact Information: such as IP address, device ID, and browser type.
• Internet and Device Information: operating system, language settings, referring URLs, and interaction data (pages viewed, links clicked, session duration).
• Preference and Usage Data: selections you make on the Site and areas of interest.
• Location Data: approximate geographic location based on your IP address.

This information may be collected automatically through cookies and similar technologies. For more details, please see our Cookie Policy.

We do not knowingly collect personal information from children under 16 years of age.

How We Use the Information

We use personal information for the following business purposes:

• To display and operate the Site and ensure it functions properly.
• To analyze and improve the performance and usability of the Site.
• To develop statistics and reports on visitor activity.
• To personalize user experience and deliver relevant content.
• To conduct marketing and promotional activities consistent with applicable law.
• To detect, prevent, and address security or technical issues.
• To comply with applicable laws and regulatory requirements.

We process personal information only as reasonably necessary to achieve these purposes.

Sources of Personal Information

We collect personal information from:

• You directly when you interact with our Site or communicate with us.
• Your browser or device automatically through cookies and analytics tools.
• Service providers who perform services on our behalf (e.g., hosting, analytics, marketing).

You can read more about cookies and similar tracking tools in our Cookie Policy.

Disclosure of Personal Information

We may disclose your personal information to the following categories of recipients for business purposes:

• Service providers and contractors who host our website, provide analytics, marketing, or technical support.
• Digital and media partners who help us deliver and measure advertising campaigns.
• Affiliated companies within the Falck group, consistent with this Notice.
• Regulatory authorities or law enforcement, when required by law or to protect our rights.

We do not sell or share your personal information as those terms are defined under the CCPA/CPRA.

Retention of Information

We retain personal information only for as long as necessary to fulfill the purposes described in this Notice, to comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, it is securely deleted or anonymized.

Security

Falck uses reasonable and appropriate technical and organizational measures to protect personal information from loss, misuse, unauthorized access, disclosure, alteration, or destruction. However, no website or internet transmission is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on your state of residence, you may have certain rights regarding your personal information, including:

• The right to know what personal information we collect and how we use it.
• The right to access and receive a copy of your personal information.
• The right to delete your personal information (subject to certain exceptions).
• The right to correct inaccurate information.
• The right to limit the use or disclosure of sensitive personal information.
• The right to opt out of the sale or sharing of personal information (if applicable).
• The right not to be discriminated against for exercising your privacy rights.

To exercise these rights, you may contact us at dpo@falck.com or by mail at the address listed below. We may verify your identity before responding to your request as required by law.

If you are a California resident, you can also designate an authorized agent to make a request on your behalf.

Children’s Privacy

Our Site is not directed to children under 16, and we do not knowingly collect personal information from them. If we become aware that a child under 16 has provided us with personal information, we will delete it as soon as possible.

Updates to This Notice

We may update this Privacy Notice from time to time to reflect changes in our practices or applicable law. The revised version will be posted on this page with an updated effective date. We encourage you to review this page periodically.

Contact Us

If you have any questions or concerns about how Falck USA processes your personal information, or if you wish to exercise your privacy rights, please contact:

Falck Danmark A/S
Sydhavnsgade 18
2450 Copenhagen SV
Denmark

Tel.: +45 70 33 33 11
CVR: 16271241

Falck USA
1517 W. Braden Ct.
Orange, CA 92868
United States of America
Contact

Date: 30th of October 2025